See MIke Chin in Session #202: Bold Questions for Senior Leaders on Friday, Aug. 12, 10:50 AM – 12:00 Noon.

As Vice President of Acquisition Marketing for Macys, Mike Chin is responsible for teams driving traffic to Macys.com through paid search, natural search, and affiliate marketing tactics, and for revenues to the company through site monetization efforts. He previously led the affiliate marketing function as Director of Marketing Partnerships. Mike has also represented Macys as a mentor with the National Association of Asian American Professionals. Prior to joining Macys in 2011, Mike held a number of positions over an eight-year tenure at affiliate marketing network Commission Junction working with retail, travel, and financial clients. Mike earned his BS with a double major in Marketing and Information Systems at the Stern School of Business at New York University, where he also served as captain of the men’s volleyball team.